Data is just numbers until you get curious enough to find trends and identify momentum. Start with what you want to learn. Find out more.

Leadership buy-in? Check. Church data expert? Check. Discovery Phase and an idea of what to track and how to track it? Check. So what’s next for your church data program?

Part post two of three in our “What You Need to Create a New Church Data Program” series. We focus on discovery in this post.

Churches with supportive, invested leaders do really well with taking the next steps on leveraging data as fuel for a growing church. Let’s discuss!

Buzzwords often have nuance, and engagement is no exception. We recommend your engagement metrics be tied to your specific community, its work and its needs. Let's dive in!

The “quick fix” of purchasing data may solve one problem, but raises a lot of other questions. So, how do you navigate intentional data use? We have some ideas.

Where is the ethical line of data use between “helpful for what I actually need” and invasive or inappropriate? So glad you asked. We've got some thoughts.

Business and Church: Two Sides of a Similar Coin